Blendtec Blenders

Blendtec is the brand name of home appliances developed by Tom Dickinson. He is known throughout America because of the advertising campaign show for his products, specifically the Total Blender, entitled “Will It Blend?” In the infomercial type show, Tom Dickinson would drop unlikely and even non food items into the Total Blender then would exclaim: “Will It Blend?”. At this point, Tom would switch the Total Blender on to demonstrate the strength and versatility of his products. He is even fond of playing with the popular stunt phrase of “don’t try this at home…”, challenging the audience to instead “try this ad home…”. This further illustrates the trust of Tom with his products.

However, the strength and versatility of the Blendtec Blenders are not confined to marketing gimmickry as many have testified to the integrity of this product. In addition, although new to the home appliance industry compared with other brands, the Blendtec line of appliances are quickly growing in popularity among households and commercial establishments. Blendtec also goes by the slogan of “Brawn. Brains. Blendtec.”. This illustrates the dedication of the company to make their name synonymous with powerful and versatile products.